- Case Studies
Case Study 1
Global-Quality Brand, Zero Indian Recall
Core Problem – Internationally loved product – Strong ingredients, clean label, premium packaging
“Indian consumers didn’t understand why this product mattered
→ Product was premium, communication was generic”
What We Did –
- Repositioned the Brand for India
- Funnel-Led Creative System
- Creator-Led Trust
Results (90 Days) –
- 4x ROAS on Meta
- +210% branded search growth
- 5x increase in inbound DMs asking for product advice
- Brand recall improved significantly
Case Study 2
Mass Reach → Qualified Leads → 3X Revenue Growth
Core Problem – Real estate company offering premium housing projects
“High-ticket category + noisy market
→ Getting leads was possible, but getting them at scale & sustainably was not”
What We Did –
- Awareness campaigns to dominate the local market
- Lead campaigns layered on top for intent capture
- Segmented audiences by buying intent
- Creatives focused on lifestyle, location advantage & aspiration
Results –
- 3M+ impressions generated
- 4M+ people reached
- 5,000+ qualified leads generated
- 3X revenue growth within the campaign period
Case Study 3
Amazing Product, No Awareness in India
Core Problem – Indian brand with a phenomenal product, Low awareness, inconsistent content, performance ads not scaling
“Brand had no personality
→ Looked like every other D2C brand”
What We Did –
- Built a Strong Brand Voice
- Organic reels designed to become ads later
- High-retention hooks, storytelling, social proof
- Creator + Founder Presence
Results (90 Days) –
- 9x ROAS without discounts
- 500K+ views in social platforms
- Brand DMs became the #1 lead source
- Reduced CAC by 38%
Case Study 4
From Low Visibility to High-Intent Traffic at Scale
Core Problem – E-commerce brand selling wrist watches & jewellery, Visually premium products but low digital visibility
“High competition + low differentiation in ads
→ Brand wasn’t cutting through the noise or attracting high-intent users”
What We Did –
- Built a Trust-First Creative Strategy
- Optimized for link clicks + quality reach, not vanity views
- Performance + Branding Blend
- mid-funnel ads designed to drive clicks and exploration
Results –
- 1M+ impressions generated
- 382K+ unique reach
- 18K+ high-intent link clicks
- 354K+ video views
- Strong lift in brand trust & credibility metrics